Introduction to the New Era of F1: In 2016, Liberty Media appointed Chase Carey, an entrepreneur with a notable track record at renowned companies such as Fox, Inc, DirecTV, News Corporation and 21st Century Fox, to head the Formula 1 organization. With his vast...
The Qatar World Cup is coming to an end; marketers and brands are joining this great celebration, whether at the venue with 1.2 million visitors from all over the world or the fans in their home countries, everyone is part of it; we are going to share with you those...
The world of literature has sought to encourage reading as a habit for people of all ages. To this end, literary influencers have emerged, who in addition to being promoters of reading, are also key to the marketing strategies of publishers, bookstores and companies...
While it is known that the term Metaverse has become the topic of conversation for many in a somewhat controversial way, it is also known as the “Metaverse”.
By: Marina Amaya Have you ever wondered... What will the fans be like at the games with the new normality? The answer is provided by the Tokyo 2020 Organizing Committee and the International Olympic Committee (IOC), which recently released a statement in which they...
By: Carlos Limón We have all been victims of this great pandemic that plagues us and we see no end to it, it has been a very complicated time for many people around the world and although we are the most affected we are not the only ones. We have all gone to the...
By: Estrella Gómez Kpop has had a very important participation in marketing these last months, one of the most famous examples was the campaign that Mcdonald's launched called the "BTS Meal" which basically consisted of a special menu and merchandise that would only...
In the aftermath of the pandemic, the digital platform TikTok has become one of the favorite applications around the world, increasing the number of subscribers every day. Changes in TikTok Since late last year we have seen how the company has been testing a new...
At Tachuela we use several ways to position your company over others, however, local SEO is an underused strategy that helps position many businesses over others, even if they pay. Sometimes when we perform searches we can get very specific, for example: Digital...